What is NLP (neuro linguistic programming) anyway?
The following is an exert from Richard Bandler's (NLP originator) latest book.
It is part of the forward written by Paul McKenna (World's most famous hypnotherapist)

"..YEARS AGO, A MOBILE phone was expensive to buy, difficult to use, and the size of a small brick. Now there are phones that fit in the palm of your hand and you can not only use them to make calls but also to read e-mails, surf the net, and even watch television. In the same way, Richard Bandler's life's work has transformed our understanding of the true capacity of the human mind. In my opinion, he is the greatest creative genius of personal change alive today. As proof, you need look no further than Neuro-Linguistic Programming, the field he developed almost forty years ago. Once on the fringes of conventional psychology, NLP is now studied, taught, and practiced all over the planet. For example, trained professional psychologists used to struggle to remove a patient's phobia over a six-month period. Now, by simply applying the techniques Richard [Bandler] has developed, most phobias can be completely eliminated in less than an hour, and smaller, day-to-day fears can be eradicated in minutes or even seconds. Better still, Richard's "psychological technology" can be used to eliminate a wide range of problems quickly and easily and help anyone on their way to greater happiness and well-being."